IATA, Airbus, Embraer and Rolls-Royce have established five key principles for access to, and the use of Aircraft Operational Data (AOD). The principles state that airlines will maintain control over AOD under new guidelines, which require written consent before data can be extracted. The framework will also ensure that airlines have visibility into how data from their aircraft is used. Carriers will also have discretion over which parties they share the data with and maintain control over such sharing. In addition, airlines are guaranteed uninterrupted access to analyse and utilise data from aircraft they operate, with airlines having the choice